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Hidden Persuasion

- 33 Psychological Influences Techniques in Advertising

About Hidden Persuasion

Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in influencing our behavior and choices. What is the secret power of these messages? How do they succeed in changing our behavior?

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  • Language:
  • English
  • ISBN:
  • 9789063695316
  • Binding:
  • Paperback
  • Pages:
  • 192
  • Published:
  • April 14, 2019
  • Dimensions:
  • 234x176x13 mm.
  • Weight:
  • 492 g.
  In stock
Delivery: 3-5 business days
Expected delivery: December 4, 2024

Description of Hidden Persuasion

Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in influencing our behavior and choices. What is the secret power of these messages? How do they succeed in changing our behavior?

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