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Innovating for Sustainability

- Green Entrepreneurship in Personal Mobility

About Innovating for Sustainability

This book promotes our understanding of the implications of environmental issues in new product development. Through an empirical study in the human-powered vehicle sector, Luca Berchicci examines how and to what extent the environmental ambition of product developers and managers influences the way new products and services are developed.

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  • Language:
  • English
  • ISBN:
  • 9780415541459
  • Binding:
  • Paperback
  • Pages:
  • 256
  • Published:
  • May 15, 2012
  • Dimensions:
  • 156x234x0 mm.
  • Weight:
  • 470 g.
Delivery: 1-2 weeks
Expected delivery: October 18, 2024

Description of Innovating for Sustainability

This book promotes our understanding of the implications of environmental issues in new product development. Through an empirical study in the human-powered vehicle sector, Luca Berchicci examines how and to what extent the environmental ambition of product developers and managers influences the way new products and services are developed.

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