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Internationalisation

- Process, Context and Markets

About Internationalisation

This fourth volume in the Academy of International Business Series examines three main areas of internationalization: the internationalization process, competitive advantage in an international context and international business in emerging markets.

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  • Language:
  • English
  • ISBN:
  • 9780333699430
  • Binding:
  • Hardback
  • Pages:
  • 279
  • Published:
  • June 7, 1998
  • Dimensions:
  • 140x216x21 mm.
  • Weight:
  • 526 g.
Delivery: 2-3 weeks
Expected delivery: January 10, 2025
Extended return policy to January 30, 2025
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Description of Internationalisation

This fourth volume in the Academy of International Business Series examines three main areas of internationalization: the internationalization process, competitive advantage in an international context and international business in emerging markets.

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