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Interpretations of Luxury

- Exploring the Consumer Perspective

About Interpretations of Luxury

Exploring the elements that constitute the perceived luxuriousness of a brand, this book addresses the changing definitions of the term 'luxury' in today's world.

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  • Language:
  • English
  • ISBN:
  • 9783319608693
  • Binding:
  • Hardback
  • Pages:
  • 191
  • Published:
  • October 1, 2017
  • Edition:
  • 12018
  • Dimensions:
  • 218x152x18 mm.
  • Weight:
  • 390 g.
Delivery: 2-3 weeks
Expected delivery: December 5, 2024

Description of Interpretations of Luxury

Exploring the elements that constitute the perceived luxuriousness of a brand, this book addresses the changing definitions of the term 'luxury' in today's world.

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