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Living the Brand
- How to Transform Every Member of Your Organization into a Brand Champion
- Binding:
- Hardback
- Pages:
- 208
- Published:
- October 2, 2007
- Edition:
- 3
- Dimensions:
- 166x241x20 mm.
- Weight:
- 478 g.
In stock
Delivery:
3-5 business days
Expected delivery: November 8, 2024
Description of Living the Brand
Living the Brand is a practical book which shows how organizations can empower and enthuse employees to create 'brand champions'. This approach can enhance employee commitment, improve service standards and focus efforts to deliver business goals.
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