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Marketing and Gamification

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£123.99

About Marketing and Gamification

In this book, international academicians and researchers will discuss the influence and potential of gamification on marketing management dynamics.

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Language:
English

ISBN:
9781032694177

Publisher:
Taylor & Francis Ltd

Binding:
Hardback

Pages:
248

Published:
October 27, 2024

Dimensions:
156x234x0 mm.

Weight:
671 g.

£123.99 + Shipping
~~£135.00~~

Delivery: 2-3 weeks

Expected delivery: December 19, 2024

Extended return policy to January 30, 2025

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Description of Marketing and Gamification

In this book, international academicians and researchers will discuss the influence and potential of gamification on marketing management dynamics.

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