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Marketing Management: An International Perspective
- Case Studies
- Binding:
- Paperback
- Pages:
- 512
- Published:
- June 3, 1999
- Dimensions:
- 189x246x26 mm.
- Weight:
- 969 g.
Delivery:
1-2 weeks
Expected delivery: August 30, 2025
Description of Marketing Management: An International Perspective
Marketing Management: An International Perspective brings together over twenty real-life case studies of marketing management issues faced by leading international companies from around the world.
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