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Marketing, Morality and the Natural Environment

About Marketing, Morality and the Natural Environment

With evidence gathered from extensive case studies, this volume provides a new look at marketing, and in particular the move to establish ostensibly 'green' marketing.

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  • Language:
  • English
  • ISBN:
  • 9780415439619
  • Binding:
  • Paperback
  • Pages:
  • 218
  • Published:
  • March 25, 2007
  • Dimensions:
  • 156x234x12 mm.
  • Weight:
  • 385 g.
Delivery: 1-2 weeks
Expected delivery: December 5, 2024

Description of Marketing, Morality and the Natural Environment

With evidence gathered from extensive case studies, this volume provides a new look at marketing, and in particular the move to establish ostensibly 'green' marketing.

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