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Marketing Strategy
- The Thinking Involved
- Binding:
- Paperback
- Pages:
- 360
- Published:
- June 20, 2012
- Dimensions:
- 203x254x20 mm.
- Weight:
- 800 g.
Delivery:
1-2 weeks
Expected delivery: January 5, 2025
Description of Marketing Strategy
Goes beyond introducing students to marketing strategy concepts and theoriesby asserting that through developing their critical thinking and questioning skills they can develop more effective marketing strategies.
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