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Marketing to the 90s Generation
- Global Data on Society, Consumption, and Identity
- Binding:
- Hardback
- Pages:
- 185
- Published:
- December 16, 2014
- Dimensions:
- 218x144x15 mm.
- Weight:
- 378 g.
Delivery:
2-3 weeks
Expected delivery: September 5, 2025
Description of Marketing to the 90s Generation
Marketing to the 90s Generation is based on original research conducted by sociologists and psychologists on generational cohorts, how they come about, what defines them and what it means to society, its institutions and companies.
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