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New Insights on Trust in Business-to-Business Relationships

- A Multi-Perspective Approach

About New Insights on Trust in Business-to-Business Relationships

New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.

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  • Language:
  • English
  • ISBN:
  • 9781838670634
  • Binding:
  • Hardback
  • Pages:
  • 184
  • Published:
  • August 15, 2019
  • Dimensions:
  • 237x159x18 mm.
  • Weight:
  • 384 g.
  In stock
Delivery: 3-5 business days
Expected delivery: May 11, 2024

Description of New Insights on Trust in Business-to-Business Relationships

New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.

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