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New Insights on Trust in Business-to-Business Relationships
- A Multi-Perspective Approach
- Binding:
- Hardback
- Pages:
- 184
- Published:
- August 14, 2019
- Dimensions:
- 237x159x18 mm.
- Weight:
- 384 g.
In stock
Delivery:
3-5 business days
Expected delivery: November 28, 2024
Description of New Insights on Trust in Business-to-Business Relationships
New Insights on Trust in Business-to-Business Relationships provides readers with advanced original insights on trust antecedents, processes and consequences within the B2B marketing context and offers practical tools alongside suggestions for future research.
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