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- Binding:
- Paperback
- Pages:
- 248
- Published:
- May 11, 2015
- Dimensions:
- 230x154x14 mm.
- Weight:
- 320 g.
Delivery:
2-4 weeks
Expected delivery: December 1, 2024
Description of Origination
Origination: The Geographies of Brands and Branding offers innovative theoretical and conceptual frameworks relating to the ways that actors create meaning and value in commodity brands and branding through processes of geographical association.
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