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Public Relations in Global Cultural Contexts

- Multi-paradigmatic Perspectives

About Public Relations in Global Cultural Contexts

Providing a critical examination of public relations' contribution to globalization and international power relations, this title includes chapters that explore alternative paradigms, most notably interpretive and critical perspectives informed by qualitative research. It is suitable for students as well as practitioners of public relations.

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  • Language:
  • English
  • ISBN:
  • 9780415872850
  • Binding:
  • Hardback
  • Pages:
  • 312
  • Published:
  • December 19, 2010
  • Dimensions:
  • 171x231x22 mm.
  • Weight:
  • 550 g.
Delivery: 2-3 weeks
Expected delivery: November 23, 2024

Description of Public Relations in Global Cultural Contexts

Providing a critical examination of public relations' contribution to globalization and international power relations, this title includes chapters that explore alternative paradigms, most notably interpretive and critical perspectives informed by qualitative research. It is suitable for students as well as practitioners of public relations.

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