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Shoveling Smoke
- Advertising and Globalization in Contemporary India
- Binding:
- Paperback
- Pages:
- 384
- Published:
- August 4, 2003
- Dimensions:
- 236x155x21 mm.
- Weight:
- 528 g.
Delivery:
2-4 weeks
Expected delivery: November 23, 2024
Description of Shoveling Smoke
A detailed ethnography of the Indian advertising industry. This title is also a critical and innovative intervention into the theoretical debates on the intersection of consumerist globalization, aesthetic politics and visual culture. It is an examination of the complex cultural politics of mass consumerism in a globalised marketplace.
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