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Social Media Metrics

- How to Measure and Optimize Your Marketing Investment

About Social Media Metrics

The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix.

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  • Language:
  • English
  • ISBN:
  • 9780470583784
  • Binding:
  • Hardback
  • Pages:
  • 272
  • Published:
  • April 15, 2010
  • Dimensions:
  • 162x236x23 mm.
  • Weight:
  • 450 g.
Delivery: 2-4 weeks
Expected delivery: January 24, 2025
Extended return policy to January 30, 2025
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Description of Social Media Metrics

The only guide devoted exclusively to social media metrics Whether you are selling online, through a direct sales force, or via distribution channels, what customers are saying about you online is now more important than your advertising. Social media is no longer a curiosity on the horizon but a significant part of your marketing mix.

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