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Strategic Management of Innovation and Design

About Strategic Management of Innovation and Design

This book introduces a range of management principles and techniques that firms can use to ensure continuous innovation, based on recent design theories. It targets advanced courses in innovation management in industrial design schools, business schools, engineering schools, as well as managers looking to improve their practice.

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  • Language:
  • English
  • ISBN:
  • 9780521182430
  • Binding:
  • Paperback
  • Pages:
  • 488
  • Published:
  • September 8, 2010
  • Dimensions:
  • 174x246x23 mm.
  • Weight:
  • 828 g.
Delivery: 1-2 weeks
Expected delivery: December 6, 2024

Description of Strategic Management of Innovation and Design

This book introduces a range of management principles and techniques that firms can use to ensure continuous innovation, based on recent design theories. It targets advanced courses in innovation management in industrial design schools, business schools, engineering schools, as well as managers looking to improve their practice.

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