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The Behaviour Business

- How to apply behavioural science for business success

About The Behaviour Business

This book shows how behavioural science has revolutionised our understanding of how people really think - and how we can use those insights in our businesses to influence behaviour and gain competitive advantage.

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  • Language:
  • English
  • ISBN:
  • 9780857197344
  • Binding:
  • Paperback
  • Pages:
  • 244
  • Published:
  • February 17, 2020
  • Dimensions:
  • 127x214x15 mm.
  • Weight:
  • 342 g.
  In stock
Delivery: 3-5 business days
Expected delivery: April 11, 2025

Description of The Behaviour Business

This book shows how behavioural science has revolutionised our understanding of how people really think - and how we can use those insights in our businesses to influence behaviour and gain competitive advantage.

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