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The Fluid Consumer

- Next Generation Growth and Branding in the Digital Age

About The Fluid Consumer

Examine the profound shifts in digital for the consumer and retail industry, and retain a competitive advantage by adopting disruptive ways of customer engagement.

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  • Language:
  • English
  • ISBN:
  • 9780749478377
  • Binding:
  • Hardback
  • Pages:
  • 200
  • Published:
  • November 2, 2016
  • Dimensions:
  • 155x215x15 mm.
  • Weight:
  • 410 g.
Delivery: 2-4 weeks
Expected delivery: December 19, 2024

Description of The Fluid Consumer

Examine the profound shifts in digital for the consumer and retail industry, and retain a competitive advantage by adopting disruptive ways of customer engagement.

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