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The Ghosn Factor

About The Ghosn Factor

In 1999, Nissan's market share was plunging, and the company was billions in debt. Carlos Ghosn's implementation of his "Nissan Revival" created record profits-and made him a business legend around the world. This book examines the life, works, and words of Carlos Ghosn.

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  • Language:
  • English
  • ISBN:
  • 9780071825931
  • Binding:
  • Paperback
  • Pages:
  • 128
  • Published:
  • January 15, 2014
  • Dimensions:
  • 128x203x8 mm.
  • Weight:
  • 152 g.
Delivery: 2-4 weeks
Expected delivery: July 26, 2025

Description of The Ghosn Factor

In 1999, Nissan's market share was plunging, and the company was billions in debt. Carlos Ghosn's implementation of his "Nissan Revival" created record profits-and made him a business legend around the world. This book examines the life, works, and words of Carlos Ghosn.

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