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The Management of Intangibles
- The Organisation's Most Valuable Assets
- Binding:
- Hardback
- Pages:
- 336
- Published:
- November 6, 2002
- Dimensions:
- 156x234x24 mm.
- Weight:
- 649 g.
Delivery:
2-3 weeks
Expected delivery: December 12, 2024
Description of The Management of Intangibles
This comprehensive volume provides an integrated and original approach to intangible resource management, and an evaluation of their contribution to the establishment of competitive advantage in the market place.
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