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The SAGE Handbook of International Marketing
- Binding:
- Hardback
- Pages:
- 568
- Published:
- January 4, 2009
- Dimensions:
- 184x256x36 mm.
- Weight:
- 1190 g.
Delivery:
2-3 weeks
Expected delivery: October 3, 2025
Description of The SAGE Handbook of International Marketing
International marketing underwent fundamental changes in the last two decades - The Handbook of International Marketing examines the state of the art in research in international marketing during this period.
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