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Touch

- Building Your Brand in the Experience Economy

About Touch

The nature of experiences as a new form of commodity for businesses to trade in is taken stock of by "Create Connect Convince" author Jorg Dietzel.

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  • Language:
  • English
  • ISBN:
  • 9789814868525
  • Binding:
  • Paperback
  • Pages:
  • 152
  • Published:
  • May 14, 2020
  • Dimensions:
  • 215x141x16 mm.
  • Weight:
  • 286 g.
  In stock
Delivery: 3-5 business days
Expected delivery: June 20, 2025

Description of Touch

The nature of experiences as a new form of commodity for businesses to trade in is taken stock of by "Create Connect Convince" author Jorg Dietzel.

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