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Trustworthy Online Controlled Experiments

- A Practical Guide to A/B Testing

About Trustworthy Online Controlled Experiments

Getting numbers is easy; getting trustworthy numbers is hard. From experimentation leaders at Amazon, Google, LinkedIn, and Microsoft, this guide to accelerating innovation using A/B tests includes practical examples, pitfalls, and advice for students and industry professionals, plus deeper dives into advanced topics for experienced practitioners.

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  • Language:
  • English
  • ISBN:
  • 9781108724265
  • Binding:
  • Paperback
  • Pages:
  • 288
  • Published:
  • April 1, 2020
  • Dimensions:
  • 226x152x19 mm.
  • Weight:
  • 444 g.
  In stock
Delivery: 3-5 business days
Expected delivery: November 9, 2024

Description of Trustworthy Online Controlled Experiments

Getting numbers is easy; getting trustworthy numbers is hard. From experimentation leaders at Amazon, Google, LinkedIn, and Microsoft, this guide to accelerating innovation using A/B tests includes practical examples, pitfalls, and advice for students and industry professionals, plus deeper dives into advanced topics for experienced practitioners.

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