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Advertising Account Planning
- Binding:
- Paperback
- Pages:
- 276
- Published:
- September 19, 2023
- Edition:
- 4
- Dimensions:
- 228x152x20 mm.
- Weight:
- 422 g.
In stock
Delivery:
3-5 business days
Expected delivery: December 5, 2024
Description of Advertising Account Planning
This practical and comprehensive text effectively provides advertising account planning principles within an integrated marketing communications framework.
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