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Behavior Space

About Behavior Space

Behavior Space proposes that corporations do not design products or services anymore: they design behavior spaces. Facebook is not a product, not a technology, but a behavior space. Innovation is the creation of a new behavior space. The product or service is simply the catalyst that enables a new behavior space to emerge. The size of the behavior

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  • Language:
  • English
  • ISBN:
  • 9781032837321
  • Binding:
  • Paperback
  • Pages:
  • 248
  • Published:
  • June 23, 2024
  • Dimensions:
  • 174x246x0 mm.
  • Weight:
  • 460 g.
Delivery: 1-2 weeks
Expected delivery: December 15, 2024
Extended return policy to January 30, 2025

Description of Behavior Space

Behavior Space proposes that corporations do not design products or services anymore: they design behavior spaces. Facebook is not a product, not a technology, but a behavior space. Innovation is the creation of a new behavior space. The product or service is simply the catalyst that enables a new behavior space to emerge. The size of the behavior

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