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Consumer Psychology
- Binding:
- Paperback
- Pages:
- 376
- Published:
- April 2, 2023
- Dimensions:
- 233x186x22 mm.
- Weight:
- 676 g.
In stock
Delivery:
3-5 business days
Expected delivery: December 4, 2024
Description of Consumer Psychology
Consumer Psychology: Theories and Applications is the first textbook that systematically discusses a wide range of the psychological theories and their applications in consumer behaviour in an accessible style.
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