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Corporate Social Responsibility, Sustainability and Public Relations
- Negotiating Multiple Complex Challenges
- Binding:
- Paperback
- Pages:
- 198
- Published:
- April 12, 2017
- Dimensions:
- 156x234x0 mm.
- Weight:
- 453 g.
Delivery:
1-2 weeks
Expected delivery: November 24, 2024
Description of Corporate Social Responsibility, Sustainability and Public Relations
This book probes if it is possible for PR practitioners to ethically navigate organizations toward CSR even when outcomes may be inconsistent with organizational self-interest. Importantly, how might PR practitioners recommend against doing something that may be consistent with organizational goals but bad for the environment or people?
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