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Entrepreneurial Marketing and International New Ventures

- Antecedents, Elements and Outcomes

About Entrepreneurial Marketing and International New Ventures

The book investigates the entrepreneurial marketing (EM) concept within the broader discipline of international entrepreneurship.

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  • Language:
  • English
  • ISBN:
  • 9780367456399
  • Binding:
  • Hardback
  • Pages:
  • 196
  • Published:
  • April 14, 2020
  • Dimensions:
  • 237x158x13 mm.
  • Weight:
  • 440 g.
Delivery: 2-3 weeks
Expected delivery: December 4, 2024

Description of Entrepreneurial Marketing and International New Ventures

The book investigates the entrepreneurial marketing (EM) concept within the broader discipline of international entrepreneurship.

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