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Internationalization of Business

- Cases on Strategy Formulation and Implementation

About Internationalization of Business

In addition to market entry strategies, the cases provide readers, educators and students with insights into target market strategies, timing strategies, allocation strategies and coordination strategies of well-known companies.

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  • Language:
  • English
  • ISBN:
  • 9783319740881
  • Binding:
  • Hardback
  • Pages:
  • 171
  • Published:
  • January 11, 2019
  • Edition:
  • 12018
  • Dimensions:
  • 156x238x16 mm.
  • Weight:
  • 420 g.
Delivery: 2-3 weeks
Expected delivery: December 20, 2024
Extended return policy to January 30, 2025

Description of Internationalization of Business

In addition to market entry strategies, the cases provide readers, educators and students with insights into target market strategies, timing strategies, allocation strategies and coordination strategies of well-known companies.

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