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Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification
- Binding:
- Hardback
- Pages:
- 304
- Published:
- July 15, 2013
- Dimensions:
- 158x230x25 mm.
- Weight:
- 592 g.
In stock
Delivery:
3-5 business days
Expected delivery: September 20, 2025
Description of Loyalty 3.0: How to Revolutionize Customer and Employee Engagement with Big Data and Gamification
The new secret to driving Loyalty that pays. Once revolutionary, loyalty programs designed to differentiate products quickly became commoditized. This book shows you how to create a system powered by human motivation and digital technology that creates ongoing, persistent engagement among customers, employees, and partners.
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