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About Marketing Ethics

Marketing Ethics addresses head-on the ethical questions, misunderstandings and challenges that marketing raises while defining marketing as a moral activity.

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  • Language:
  • English
  • ISBN:
  • 9780631214229
  • Binding:
  • Hardback
  • Pages:
  • 272
  • Published:
  • February 1, 2008
  • Dimensions:
  • 158x239x22 mm.
  • Weight:
  • 554 g.
Delivery: 2-4 weeks
Expected delivery: August 1, 2024

Description of Marketing Ethics

Marketing Ethics addresses head-on the ethical questions, misunderstandings and challenges that marketing raises while defining marketing as a moral activity.

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