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Marketing Ethics
part of the Foundations of Business Ethics series
- Binding:
- Paperback
- Pages:
- 269
- Published:
- February 1, 2008
- Dimensions:
- 153x228x18 mm.
- Weight:
- 420 g.
Delivery:
2-4 weeks
Expected delivery: July 27, 2024
About George G. (Georgetown University Brenkert
View all books by George G. (Georgetown University BrenkertDescription of Marketing Ethics
Marketing Ethics addresses head-on the ethical questions, misunderstandings and challenges that marketing raises while defining marketing as a moral activity.
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