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Persuasion

- Social Influence and Compliance Gaining

About Persuasion

The Seventh Edition of this field-leading textbook provides an accessible and rigorous presentation of major theories of persuasion and their applications to a variety of real-world contexts.

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  • Language:
  • English
  • ISBN:
  • 9780367528485
  • Binding:
  • Paperback
  • Pages:
  • 474
  • Published:
  • April 6, 2022
  • Edition:
  • 7
  • Dimensions:
  • 253x177x28 mm.
  • Weight:
  • 1034 g.
Delivery: 2-4 weeks
Expected delivery: August 10, 2025

Description of Persuasion

The Seventh Edition of this field-leading textbook provides an accessible and rigorous presentation of major theories of persuasion and their applications to a variety of real-world contexts.

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