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Satisfaction of Change

- How Knowledge and Innovation Overcome Loyalty in Decision-Making Processes

About Satisfaction of Change

This book analyzes the impact of the digital economy on customer satisfaction, shopping experience, resistance to change, script theory, and loyalty.

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  • Language:
  • English
  • ISBN:
  • 9783319418834
  • Binding:
  • Hardback
  • Pages:
  • 138
  • Published:
  • November 13, 2016
  • Edition:
  • 12017
  • Dimensions:
  • 210x148x14 mm.
  • Weight:
  • 339 g.
Delivery: 2-3 weeks
Expected delivery: November 22, 2024

Description of Satisfaction of Change

This book analyzes the impact of the digital economy on customer satisfaction, shopping experience, resistance to change, script theory, and loyalty.

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