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The Naming Book

About The Naming Book

A name can be a business's first impression, a product's calling card, and a brand's defining characteristic, and choosing a name out of thin air could cause devastating results. In The Naming Book, Brad Flowers, partner at branding agency Bullhorn Creative, presents a clear and actionable five-step framework to naming anything.

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  • Language:
  • English
  • ISBN:
  • 9781599186665
  • Binding:
  • Paperback
  • Pages:
  • 164
  • Published:
  • March 16, 2020
  • Dimensions:
  • 149x12x224 mm.
  • Weight:
  • 280 g.
Delivery: 2-4 weeks
Expected delivery: January 25, 2025
Extended return policy to January 30, 2025
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    Cannot be delivered before Christmas.
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Description of The Naming Book

A name can be a business's first impression, a product's calling card, and a brand's defining characteristic, and choosing a name out of thin air could cause devastating results. In The Naming Book, Brad Flowers, partner at branding agency Bullhorn Creative, presents a clear and actionable five-step framework to naming anything.

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