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The Naming Book
- Binding:
- Paperback
- Pages:
- 164
- Published:
- March 16, 2020
- Dimensions:
- 149x12x224 mm.
- Weight:
- 280 g.
Delivery:
2-4 weeks
Expected delivery: December 8, 2024
Description of The Naming Book
A name can be a business's first impression, a product's calling card, and a brand's defining characteristic, and choosing a name out of thin air could cause devastating results. In The Naming Book, Brad Flowers, partner at branding agency Bullhorn Creative, presents a clear and actionable five-step framework to naming anything.
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The book The Naming Book can be found in the following categories:
- Business & Education > Marketing
- Business & Education > Management & Strategy
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