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The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing

About The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing

Updated and expanded-the planning guide marketers have relied on for 20 years! A one-stop guide covering sales objectives, positioning, pricing, distribution, advertising, merchandising, and virtually every other function of marketing.

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  • Language:
  • English
  • ISBN:
  • 9780071745574
  • Binding:
  • Paperback
  • Pages:
  • 608
  • Published:
  • October 15, 2011
  • Edition:
  • 4
  • Dimensions:
  • 215x272x32 mm.
  • Weight:
  • 1712 g.
Delivery: 2-4 weeks
Expected delivery: October 17, 2025

Description of The Successful Marketing Plan: How to Create Dynamic, Results Oriented Marketing

Updated and expanded-the planning guide marketers have relied on for 20 years! A one-stop guide covering sales objectives, positioning, pricing, distribution, advertising, merchandising, and virtually every other function of marketing.

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