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Thriving in a New World Economy

- Proceedings of the 2012 World Marketing Congress/Cultural Perspectives in Marketing Conference

part of the Developments in Marketing Science: Proceedings of the Academy of Marketing Science series

Thriving in a New World Economy
About Thriving in a New World Economy

This volume includes the full proceedings from the 2012 World Marketing Congress and Cultural Perspectives in Marketing held in Atlanta, Georgia with the theme Thriving in a New World Economy.

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  • Language:
  • English
  • ISBN:
  • 9783319369570
  • Binding:
  • Paperback
  • Pages:
  • 394
  • Published:
  • August 22, 2016
  • Edition:
  • 12016
  • Dimensions:
  • 210x279x0 mm.
Delivery: 1-2 weeks
Expected delivery: December 5, 2024

Description of Thriving in a New World Economy

This volume includes the full proceedings from the 2012 World Marketing Congress and Cultural Perspectives in Marketing held in Atlanta, Georgia with the theme Thriving in a New World Economy.

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