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Born Global Firms: A New International Enterprise

About Born Global Firms: A New International Enterprise

Helps managers and scholars understand the born-global phenomenon. This book offers a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises.

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  • Language:
  • English
  • ISBN:
  • 9781606490129
  • Binding:
  • Paperback
  • Pages:
  • 125
  • Published:
  • September 15, 2009
  • Dimensions:
  • 152x229x7 mm.
  • Weight:
  • 204 g.
Delivery: 1-2 weeks
Expected delivery: December 8, 2024

Description of Born Global Firms: A New International Enterprise

Helps managers and scholars understand the born-global phenomenon. This book offers a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises.

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