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Frugal Innovation in Healthcare
- How Targeting Low-Income Markets Leads to Disruptive Innovation
part of the India Studies in Business and Economics series
- Binding:
- Paperback
- Pages:
- 168
- Published:
- October 8, 2016
- Edition:
- 12015
- Dimensions:
- 155x235x10 mm.
- Weight:
- 2934 g.
Delivery:
1-2 weeks
Expected delivery: December 5, 2024
Description of Frugal Innovation in Healthcare
The Indian conglomerate Tata Group and the American healthcare giant GE Healthcare have also developed affordable products targeted at the lowest-income segments in India.
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