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Perspectives on Consumer Choice

- From Behavior to Action, from Action to Agency

About Perspectives on Consumer Choice

Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today's consumer.

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  • Language:
  • English
  • ISBN:
  • 9781137501196
  • Binding:
  • Hardback
  • Pages:
  • 326
  • Published:
  • October 20, 2016
  • Edition:
  • 12016
  • Dimensions:
  • 148x210x24 mm.
  • Weight:
  • 5409 g.
Delivery: 2-3 weeks
Expected delivery: January 12, 2025

Description of Perspectives on Consumer Choice

Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today's consumer.

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