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Perspectives on Consumer Choice

- From Behavior to Action, from Action to Agency

About Perspectives on Consumer Choice

Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today's consumer.

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  • Language:
  • English
  • ISBN:
  • 9781349699001
  • Binding:
  • Paperback
  • Pages:
  • 326
  • Published:
  • September 4, 2018
  • Edition:
  • 12016
  • Dimensions:
  • 148x210x0 mm.
  • Weight:
  • 454 g.
Delivery: 1-2 weeks
Expected delivery: January 5, 2025
Extended return policy to January 30, 2025
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Description of Perspectives on Consumer Choice

Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today's consumer.

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