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Perspectives on Consumer Choice
- From Behavior to Action, from Action to Agency
- Binding:
- Paperback
- Pages:
- 326
- Published:
- September 4, 2018
- Edition:
- 12016
- Dimensions:
- 148x210x0 mm.
- Weight:
- 454 g.
Delivery:
1-2 weeks
Expected delivery: November 28, 2024
Description of Perspectives on Consumer Choice
Evaluating the ways in which we construe consumer choice, this book examines the psychology, methods and realities of the role it plays for today's consumer.
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